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June 28, 2022
Event Tips

How to Utilize LinkedIn to Become The Best Events Professional Possible ft. Leanne Calderwood

How to Utilize LinkedIn to Become The Best Events Professional Possible ft. Leanne Calderwood

In this episode of the ‘Where People Meet’ podcast, we are joined by Leanne Calderwood, who is an entrepreneur, thought-leader, and events expert helping event professionals find their voice and develop their own personal branding through LinkedIn and content creation. Leanne serves her community by providing informative blog posts, videos, online courses, and consulting services to help event professionals optimize their inbound marketing strategies. In particular, Leanne helps sales professionals level up their LinkedIn profiles, content and skills to attract better leads and business opportunities. Given her level of expertise, we were lucky enough to have Leanne sit down to answer a few questions about how she came to be where she is today, discuss LinkedIn in depth, talk about why it’s important for event professionals to create a strong personal brand, and how they can build a stronger brand by following her Personal Branding Five Dimension Framework. 

If you’re interested in connecting with Leanne Calderwood to discuss any of this in greater detail or to learn more about her expertise, you can do so at any of the following resources:

Importance of Inclusivity in the Events Industry: Insights from the Where People Meet Podcast
4 Unique Ways to Capture Event Feedback in PheedLoop
Deep Linking Push Notifications in the PheedLoop Go Event App: A Game-Changer for Event Engagement
5 Ways to Customize the On-site Badge Label Design with PheedLoop's Badge Label Designer
PheedLoop is an all-in-one event management platform for live, virtual and hybrid events. Our platform powers events for associations, corporations, agencies, educational institutions and governments worldwide including Shopify, Government of Canada, American Society of Mechanical Engineers, IBM and more. We commit ourselves to being a highly product focused company, and are dedicated to releasing new features and product updates every week since our founding in 2015. We post regular updates like this one to our blog.

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